Mon March 13 01:00 pm 2023 in category Company news
Nokian Tyres Invites Drivers to Vote for the Worst Roads in North America
The inventor of Pothole Protection is asking people to vote for the continent’s worst roads in a bracket-style competition, then enter for a chance to win a set of tires
DAYTON, Tenn. – Which state or province has the worst roads in North America? Nokian Tyres invites drivers to vote, then enter for a chance to win a free set of tires backed by the company’s Pothole Protection program.
Between March 13 and April 14, the inventor of the winter tire is hosting a bracket-style competition between notoriously rugged states and provinces, while educating drivers about staying safe on rough roads.
After voting on Nokian Tyres’ social media channels, drivers can make their case and submit photographic evidence at NokianTires.com/Potholes. Doing so will enter eligible residents of the United States and Canada to win a set of the durable Nokian Tyres One tire, which is reinforced with durable Aramid fibers.
Each week, Nokian Tyres will host a round of polls on its social media channels -- @NokianTyresNA on Facebook, Twitter and Instagram. First-round matchups include:
- Quebec vs. Michigan
- Alberta vs. Massachusetts
- Colorado vs. California
- Oregon vs. New York
Nokian Tyres makes the pothole-resistant Nokian Tyres One at its North American factory in Dayton, Tennessee. The company also produces a variety of other all-season and all-weather products at the Dayton Factory tailored to the demands of North American drivers.
The Nokian Tyres One and the latest generations of the company’s SUV and light-truck products come with Pothole Protection. If a tire is damaged beyond repair by a pothole or road hazard, Nokian Tyres will replace the tire at no charge.*
To learn more about the campaign and argue for their state or province, drivers are invited to visit NokianTires.com/Potholes.
*Terms and conditions apply. Visit NokianTires.com/consumer-promises/nokian-tyres-pothole-protection-warranty/ for more information