1. Customer service/
  2. Environment and sustainability/
  3. Environmental effects of tires

How does the driving style affect environmental friendliness?

Taking into account the life cycle of a tyre, the majority of the environmental impact occurs when the tyre is in use, and most of this impact is due to the vehicle's fuel consumption. Using an economical driving style – avoiding sudden braking and acceleration – can lead to fuel consumption savings of 10–20 percent.

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