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Nokian Tyres All-Weather Tires
Last month’s virtual launch of the Nokian Tyres Remedy WRG5 started a robust conversation about all-weather tires that reached drivers and tire dealers throughout North America.  

Read About All-Weather Tires

Nokian Tyres Remedy WRG5
A true four-season driving solution built not just for rain and heat, but also snow and slush. It’s a true year-round Remedy for driving in unpredictable North American weather.

Learn More About the Remedy WRG5

Nokian Tyres Remedy WRG5
Over the next month, the inventor of the winter tire is teaming up with @I70Things to educate drivers about a new four-season driving solution: the Remedy WRG5 all-weather tire. If you join the fun, you’ll have a chance to win a set for yourself!

Read about the contest

Nokian Tyres Remedy WRG5
Compounds in all-season tires harden when temps fall below 45 degrees, rendering them far less responsive to the road when it’s cold or snowy. In fact, nearly three-fourths of North American all-season tire drivers say they feel unsafe on the road at least a few times each winter. Thankfully, Nokian Tyres has the Remedy.

Learn more

Nokian Tyres Hakkapeliitta LT3 tires side profile on a Ford F150 in front of a pink sky
Dennis Dwyer lives in the Adirondacks, where winter weather doesn’t mess around. When it comes to winter driving, Dennis doesn’t mess around either. In fact, he calls himself our biggest fan. 

Read why Dennis stands by Nokian Tyres

 

A grey sedan drives along a cloudy, wet road

It's time for your tires' New Year's revolutions. No, that isn’t a typo. As the calendar spins into a new year, your tires are about to revolve to some cool places. Are they ready?

Read your tires' New Year's revolutions

 

Nokian Tyres Hakkapeliitta 10 EV with a wreath in white lights in the background
Prepping for holiday travel? Follow these important tire tips.

Read them here

 

Nokian Tyres' North American Factory
We consistently strive to continue our practice of recycling or reusing all production waste at Nokian Tyres’ factories around the globe. Learn how our sustainability efforts at our Dayton Factory are (literally) picking up speed. 

Learn about our new partnership

 

Nokian Tyres DSI (Outpost APT)
When is it time for new tires? Nokian Tyres makes it easy to check yourself via our patented Driving Safety Indicator on each tire’s tread.

How to know when it's time for new tires

 

Nokian Tyres' Dayton Factory
Learn about the growth happening at our North American factory from the people who help make it run.

Read more

Nokian Tyres Hakkapeliitta R5
Many northern areas of North America are gearing up for the first snowfall. With that in mind, we’d like to offer three helpful bits of advice to help you prepare for tire changeover season.

3 Tips for Tire Changeover Season

Nokian Tyres | Overcrest
If you’re searching for a diverse place to test tires, look no further than Oregon. Recently, we joined more than 200 vehicles for a rally that spanned from high desert to snowy mountains, lush rainforests to lava fields. Many of the drivers were on our tires. 

Read what we learned

Nokian Tyres Outpost APT
You probably know that all terrain tires are built to thrive on gravel, dirt and mud. But many all terrain tires, like our Nokian Tyres Outpost Family, come with another benefit that may surprise you. 

Click here to read more!

Nokian Tyres WR G4
Only three in 10 Americans know that “all season tires” aren’t actually meant for driving in all four seasons in most parts of the United States. Fortunately, Nokian Tyres came up with a tire safety solution to protect drivers all year long. And we’re celebrating it this week. 

Find out more about the true four-season driving solution

Nokian Tyres Outpost nAT
Whether you’re embarking on the morning commute or adventure of a lifetime, your journey is just as important as the destination. Yet one crucial part of every drive is often overlooked — your tires. 

Relearn what you thought you knew about tires

Nokian Tyres will help you complete your SZD College Football Road trips, to places like the University of Tennessee
It’s football time! Whether you’re a college gridiron junkie or prefer the pro game, we’re here to help you gear up for your pigskin pilgrimages this fall. Be sure to listen to our partner, Split Zone Duo, every week for a tasting menu of top college games around the country. In honor of the onset of America’s favorite fall pastime, here are three college football road trips you should take this fall.

The 3 college football road trips you should take

Nokian Tyres ELECTRIC FIT
Electric vehicles (EVs) are driving the future, and Nokian Tyres won’t be left behind. For years, we’ve been crafting sustainable products with all cars in mind. Now, we’re making it official with our new ELECTRIC FIT™ symbol, letting you know our products are EV tires.

Learn more about ELECTRIC FIT™

A red haired woman kneels by her tire with a TPMS to check her tire pressure
As summer road trips come to an end, tire maintenance is essential to keep you rolling smoothly and safely.

Read Nokian Tyres' end-of-summer tire maintenance tips

Bright image of the Nokian Tyres Dayton Factory with overcast cloudy backdrop
We took a group of tire journalists on a ride-and-drive from the Dayton Factory that journeyed through hidden hamlets, traversed steep switchbacks and breached some of the most scenic summits in the Southeast. Read about our One Tennessee Moment: a road trip through the Nokian Tyres One's backyard.

Relive our recent Nokian Tyres road trip 

Nokian Tyres Outpost nAT tires on a white Jeep Rubicon cruising through a deep, wet mud puddle
At Nokian Tyres, we’re here to extend your journeys. That’s why we pioneered the Nokian Tyres Outpost family, fully equipped with everything needed to keep you safe and spontaneous. Learn more about the Outpost nAT and Outpost APT.

Which Nokian Tyres Outpost tire is right for you?

Nokian Tyres | Electric Vehicles (EVs)
At Nokian Tyres, we know what EVs need and what their drivers want. Here are some things you may need to know before flipping the switch and going electric. We also offer a full list of tire recommendations specifically for electric vehicles.

Read what EV drivers need to know

Nokian Tyres Outpost nAT - Crafted in USA
From sea to shining sea, you want to ride with pride. And that means driving tires that are as strong as the spirit of the open road. As of 2022, our all season tires and all weather tires are manufactured at our factory in Dayton, Tennessee.

Read our USA promise

Nokian Tyres All Season Tires
What are the differences between summer tires and all season tires? All season tires provide longer tread life than summer tires and are built for the average driver. Summer tires are built for agility and speed, and are meant for high-performance vehicles.

Read more about summer tires vs. all season tires

Nokian Tyres One
Nokian Tyres' marketing employee Wes Boling took the Nokian Tyres One on a 150-mile long road trip to Dayton, Tennessee, where our award-winning North American factory is located. He gave a first-hand account of his journey on Nokian Tyres all season tires.

Read how the Nokian Tyres One performed

Nokian Tyres' North American Factory
From Finland to North America, Nokian Tyres has proven our commitment to the environment. Sustainability has long been at the heart of who we are, and we’re happy to bring that passion to our award-winning campus in Dayton, Tennessee.

How the Dayton Factory is a Sustainability Leader

Nokian Tyres Outpost nAT
When the weather gets icy, driving gets dicey. Lower temperatures bring snow, slush, and risky roads. The right tires are essential to ensuring a safe, comfortable journey.  

Do All-Terrain Tires Work in Snow and Ice?

Nokian Tyres Outpost nAT
With the Nokian Tyres Outpost, you don’t have to be confined to the road. When you’re ready to go further, we are too. Our flagship all-terrain tires, the Nokian Tyres Outpost nAT and Nokian Tyres Outpost APT, allow you to extend your adventures.

Learn where the Outpost can take you

 

Split Zone Duo College Football Podcast Partnership
In honor of our renewed partnership with the Split Zone Duo podcast, here are three college football journeys that take you off the beaten path.

Read more

Nokian Tyres Green Step Concept Tire
Now more than ever, people and corporations are looking for ways to minimize emissions and their footprint. But Nokian Tyres has been on our journey to a greener world for decades. We believe eco-friendly driving starts before the rubber meets the road.

How we raise the bar for sustainable tire manufacturing

Nokian Tyres Outpost Family
Summer is a time for new experiences and fun. From the East to West Coast, there are endless opportunities for adventure. Not sure where to start? Here are a few of our road trip picks: 

Nokian Tyres' top 3 road trips for travelers

Nokian Tyres Low Rolling Resistance
What's even worse than driving through the middle of nowhere on a searing summer day? Getting stuck there. Nokian Tyres has a fact that might charge you up: your tires can help save fuel and make your journey more predictable.

Find out more about low rolling resistance

Nokian Tyres One - Storm Chaser
Last year, we brought you the story of a tire dealer in Nebraska who chases storms in his spare time, and how the Nokian Tyres One all-season tire helped him withstand treacherous conditions to get as close to the action as possible. Now it's storm season again, and Brandon Payne has been busy.

Read why Brandon chooses the One

Nokian Tyres Hakkapeliitta R5 EV
One of Canada's most respected automotive commentators has big things to say about Nokian Tyres' EV tires. Justin Pritchard put our products to the test alongside other tiremakers in a thorough winter EV test. 

Find out what he said about the Nokian Tyres Hakkapeliitta R5 EV

Nokian Tyres & POWDR - One Tree Planted
For third season in a row, Nokian Tyres and POWDR will join sustainability forces to plant a tree for every 2023/2024 season pass sold at participating POWDR resorts through late fall 2023.

Read more about POWDR's Play Forever initiative

Nokian Tyres One
Tire dealer Benoit Sarrazin co-owns Pneus Premier Choix, a tire shop in the heart of pothole country: the Montreal metropolitan area. He is charged with helping his customers withstand the worst roads in North America, and he has tips for other dealers to use during pothole and tire changeover season.

Read how Benoit sells during pothole season

 

Worst Roads in North America
Over the past few weeks we've asked you, "Who has the worst roads in North America?" Your answers have ranged from British Columbia to Massachusetts, so it's clear potholes are wreaking havoc across the continent. Find out what two places stood out as worst of the worst!

What two places have the worst roads in North America?

Nokian Tyres Aramid Technology
It's possible that no tire company does more than Nokian Tyres to address safety. We build our tires with Aramid to withstand potholes, road hazards and other obstacles you're likely to face.

How are our tires built to withstand the worst roads?

Nokian Tyres Aramid Technology
You'll never believe what material we use in our tires to help drivers avoid blowouts due to road hazards. Our tires made with this material even come with a road hazard warranty called Pothole Protection.

Find out what makes our tires so tough

Nokian Tyres Made in the USA
There's something big happening in a small Tennessee town that could have an impact on the way you drive. Read our latest announcement from our Dayton, Tennessee, USA Factory.

Read what's to come from our USA tire factory

Ivalo Test Center
On our social media channels, you've told us what drives you. But as you evaluate which tires to buy, we'd like to take the opportunity to tell you what drives us. Why are we in this business, and how do we do things differently than other tiremakers?

What drives us to be nokian tyres?

Nokian Tyres WR G4
Howie Fetzer built his business around a fact that remains a secret to most drivers: all-season tires aren't designed for use in all four seasons. Fetzer Tire in Connecticut, has succeeded by offering drivers an upgraded option: all weather tires.

Read more on this dealer's secret to success

Dayton Factory Infographic
Nokian Tyres is pushing towards full production capacity at our Dayton, Tennessee factory. By 2024, as many as 4 million tires per year will make their way from our award-winning factory to vehicles across North America – double the number of tires we’re making there now.

Find out how we're growing in North America

Nokian Tyres One Low Rolling Resistance
At Nokian Tyres, we're thinking about the journeys we plan to take in 2023: through rain, mud and sudden snow. We craft tires to prepare you for every weather condition, and with our low rolling resistance tires, you'll save fuel while you drive.

What are you ready for in 2023?

Nokian Tyres WR G4
If you want to be ready for wintry roads, four-wheel drive is’t enough. It’s vital to ride on the right set of tires – and to make sure those tires are ready for the road. Here are some helpful tire safety tips as you prep for holiday travel.

Nokian Tyres' winter tire safety tips

Nokian Tyres WR G4
As the inventor of the winter tire, we know a thing or two about driving this time of year. So we thought we'd offer a list of helpful tips to make sure you're ready for whatever winter roads throw at you.

get your car Ready for winter driving

Nokian Tyres Hakkapeliitta 10 EV
The most extreme winter roads demand the most hardcore winter tires. Enter the Nokian Tyres Hakkapeliitta 10, the newest release in our vaunted line of studded winter products. Find out what makes up next-generation winter safety.

Learn more about our new patented double stud grip

Nokian Tyres One
The same fiber that reinforces armored vests and spacecraft landing cushions is now being used to protect drivers of passenger cars from potholes. And Nokian Tyres is behind the innovation. It’s the most exciting feature in our popular all-season passenger tire, the Nokian Tyres One.

Find out what technology makes the difference

Nokian Tyres' Ice Grip Symbol
For the first time this winter season, the Nokian Tyres Hakkapeliitta 10 and R5 passenger, SUV and EV tires will be produced with a new ice grip symbol. The ice grip symbol certifies that our tires have been tested for braking on icy surfaces.

Find out more about our new Ice Grip Symbol!

How Nokian Tyres Helps Make Adventure Possible
Are you ready for your fall adventures? That's only half the battle. Your tires need to be ready, too. Fortunately, Nokian Tyres lives for this time of year. Here are some ways we can team up with you to make adventure possible and take your trips to the next level.

Read How Nokian Tyres helps Make Adventure Possible


Students are returning to school in the coming weeks, and that means millions of drivers are getting back to their morning routines. When it comes to getting the day rolling, safety on the road is even more important than that cherished pot of coffee.

Read Nokian Tyres' Back-To-School Safety Tips

Van Tires
Nokian Tyres wants you to get the most out of your van tires. Many people are surprised by the higher inflation pressure required for tires for vans and RVs.

Check out our tips for maintaining van tires

Tires can help save fuel costs
Did you know the right tires can help you reduce those high gas prices? Ninety percent of our tires are in the tire industry's lowest rolling resistance categories.

Read how tires can help save fuel costs

 

Hakkapeliitta R5 EV
Car and Driver Magazine named our Nokian Tyres Hakkapeliitta product family as its "favorite winter tire" in a recent test recap. 

Read what Car and Driver said about our Hakkapeliitta tires

Dayton Factory
We're making more tires than ever at our North American factory in Dayton, Tennessee. Last week we set a new daily production record in our effort to make tires for U.S. and Canadian drivers right here in North America. Here are a few examples of how we're making those tires in the U.S., not just how many.

Learn about our growing Dayton, Tenn. Factory

Nokian Tyres Outpost
We didn't make things very easy on you when we unveiled the new Nokian Tyres Outpost product family. These all-terrain tires offer epic toughness and versatility, but they also present you with a tough decision:

Which Outpost tire should you choose?

Hakkapeliitta R5The latest generation of our flagship winter tire is headed your way this fall, and it’s one of the greatest non-studded tires ever made. We’re pleased to introduce you to the Nokian Tyres Hakkapeliitta R5, R5 SUV and R5 EV.

Meet our most energy-efficient winter tire ever

Outpost AT
Read why one adventurer, a California-based journalist with Adventure Journal, thinks the Outpost is the ultimate all terrain tire.

Learn how the Outpost excels on all terrains

Nokian Tyres Outpost
Meet our new All-Terrain tires that come with a pledge.

read about the NOKIAN TYRES Outpost

Nokian Tyres Outpost nAT
With the Nokian Tyres Outpost, you don’t have to be confined to the road. When you’re ready to go further, we are too. Our flagship all-terrain tires, the Nokian Tyres Outpost nAT and Nokian Tyres Outpost APT, allow you to extend your adventures.

Learn where the Outpost can take you

 

Split Zone Duo College Football Podcast Partnership
In honor of our renewed partnership with the Split Zone Duo podcast, here are three college football journeys that take you off the beaten path.

Read more

Nokian Tyres Green Step Concept Tire
Now more than ever, people and corporations are looking for ways to minimize emissions and their footprint. But Nokian Tyres has been on our journey to a greener world for decades. We believe eco-friendly driving starts before the rubber meets the road.

How we raise the bar for sustainable tire manufacturing

Nokian Tyres Outpost Family
Summer is a time for new experiences and fun. From the East to West Coast, there are endless opportunities for adventure. Not sure where to start? Here are a few of our road trip picks: 

Nokian Tyres' top 3 road trips for travelers

Nokian Tyres Low Rolling Resistance
What's even worse than driving through the middle of nowhere on a searing summer day? Getting stuck there. Nokian Tyres has a fact that might charge you up: your tires can help save fuel and make your journey more predictable.

Find out more about low rolling resistance

Nokian Tyres One - Storm Chaser
Last year, we brought you the story of a tire dealer in Nebraska who chases storms in his spare time, and how the Nokian Tyres One all-season tire helped him withstand treacherous conditions to get as close to the action as possible. Now it's storm season again, and Brandon Payne has been busy.

Read why Brandon chooses the One

Nokian Tyres Hakkapeliitta R5 EV
One of Canada's most respected automotive commentators has big things to say about Nokian Tyres' EV tires. Justin Pritchard put our products to the test alongside other tiremakers in a thorough winter EV test. 

Find out what he said about the Nokian Tyres Hakkapeliitta R5 EV

Nokian Tyres' Boring Journeys
We love a good road trip. But let's face it -- for some places, the beauty is on the inside. With all due respect to the fine people in these places -- here are our nominees for the most boring drives in North America.

Are these the most boring drives in North America?

Nokian Tyres Outpost nAT
When you're out on an adventure, the last thing you want to worry about is your tires. Here are some easy ways you can focus on your tires now, so you can focus on adventure down the road.

How to keep your Tires boring & adventures exciting

Nokian Tyres & POWDR - One Tree Planted
For third season in a row, Nokian Tyres and POWDR will join sustainability forces to plant a tree for every 2023/2024 season pass sold at participating POWDR resorts through late fall 2023.

Read more about POWDR's Play Forever initiative

Nokian Tyres Sustainability
Nokian Tyres recycled or reused 100 percent of production waste at our North American factory last year, according to our 2022 Corporate Sustainability Report. The zero-waste-to-landfill milestone at our North American Factory is among the environmental accomplishments highlighted in the report.

Read more on how we helped protect the planet in 2022

 

Nokian Tyres One
Tire dealer Benoit Sarrazin co-owns Pneus Premier Choix, a tire shop in the heart of pothole country: the Montreal metropolitan area. He is charged with helping his customers withstand the worst roads in North America, and he has tips for other dealers to use during pothole and tire changeover season.

Read how Benoit sells during pothole season

 

Worst Roads in North America
Over the past few weeks we've asked you, "Who has the worst roads in North America?" Your answers have ranged from British Columbia to Massachusetts, so it's clear potholes are wreaking havoc across the continent. Find out what two places stood out as worst of the worst!

What two places have the worst roads in North America?

Nokian Tyres Aramid Technology
It's possible that no tire company does more than Nokian Tyres to address safety. We build our tires with Aramid to withstand potholes, road hazards and other obstacles you're likely to face.

How are our tires built to withstand the worst roads?

Nokian Tyres Aramid Technology
You'll never believe what material we use in our tires to help drivers avoid blowouts due to road hazards. Our tires made with this material even come with a road hazard warranty called Pothole Protection.

Find out what makes our tires so tough

Nokian Tyres Made in the USA
There's something big happening in a small Tennessee town that could have an impact on the way you drive. Read our latest announcement from our Dayton, Tennessee, USA Factory.

Read what's to come from our USA tire factory

Ivalo Test Center
On our social media channels, you've told us what drives you. But as you evaluate which tires to buy, we'd like to take the opportunity to tell you what drives us. Why are we in this business, and how do we do things differently than other tiremakers?

What drives us to be nokian tyres?

Nokian Tyres WR G4
Howie Fetzer built his business around a fact that remains a secret to most drivers: all-season tires aren't designed for use in all four seasons. Fetzer Tire in Connecticut, has succeeded by offering drivers an upgraded option: all weather tires.

Read more on this dealer's secret to success

How Nokian Tyres Helps Make Adventure Possible
Are you ready for your fall adventures? That's only half the battle. Your tires need to be ready, too. Fortunately, Nokian Tyres lives for this time of year. Here are some ways we can team up with you to make adventure possible and take your trips to the next level.

Read How Nokian Tyres helps Make Adventure Possible

Dayton Factory Infographic
Nokian Tyres is pushing towards full production capacity at our Dayton, Tennessee factory. By 2024, as many as 4 million tires per year will make their way from our award-winning factory to vehicles across North America – double the number of tires we’re making there now.

Find out how we're growing in North America

Nokian Tyres One Low Rolling Resistance
At Nokian Tyres, we're thinking about the journeys we plan to take in 2023: through rain, mud and sudden snow. We craft tires to prepare you for every weather condition, and with our low rolling resistance tires, you'll save fuel while you drive.

What are you ready for in 2023?

Nokian Tyres WR G4
If you want to be ready for wintry roads, four-wheel drive is’t enough. It’s vital to ride on the right set of tires – and to make sure those tires are ready for the road. Here are some helpful tire safety tips as you prep for holiday travel.

Nokian Tyres' winter tire safety tips

Nokian Tyres WR G4
As the inventor of the winter tire, we know a thing or two about driving this time of year. So we thought we'd offer a list of helpful tips to make sure you're ready for whatever winter roads throw at you.

get your car Ready for winter driving

Nokian Tyres Hakkapeliitta 10 EV
The most extreme winter roads demand the most hardcore winter tires. Enter the Nokian Tyres Hakkapeliitta 10, the newest release in our vaunted line of studded winter products. Find out what makes up next-generation winter safety.

Learn more about our new patented double stud grip

Nokian Tyres One
The same fiber that reinforces armored vests and spacecraft landing cushions is now being used to protect drivers of passenger cars from potholes. And Nokian Tyres is behind the innovation. It’s the most exciting feature in our popular all-season passenger tire, the Nokian Tyres One.

Find out what technology makes the difference

Nokian Tyres' Ice Grip Symbol
For the first time this winter season, the Nokian Tyres Hakkapeliitta 10 and R5 passenger, SUV and EV tires will be produced with a new ice grip symbol. The ice grip symbol certifies that our tires have been tested for braking on icy surfaces.

Find out more about our new Ice Grip Symbol!


Students are returning to school in the coming weeks, and that means millions of drivers are getting back to their morning routines. When it comes to getting the day rolling, safety on the road is even more important than that cherished pot of coffee.

Read Nokian Tyres' Back-To-School Safety Tips

Van Tires
Nokian Tyres wants you to get the most out of your van tires. Many people are surprised by the higher inflation pressure required for tires for vans and RVs.

Check out our tips for maintaining van tires

Tires can help save fuel costs
Did you know the right tires can help you reduce those high gas prices? Ninety percent of our tires are in the tire industry's lowest rolling resistance categories.

Read how tires can help save fuel costs

 

Hakkapeliitta R5 EV
Car and Driver Magazine named our Nokian Tyres Hakkapeliitta product family as its "favorite winter tire" in a recent test recap. 

Read what Car and Driver said about our Hakkapeliitta tires

Nokian Tyres Outpost
We didn't make things very easy on you when we unveiled the new Nokian Tyres Outpost product family. These all-terrain tires offer epic toughness and versatility, but they also present you with a tough decision:

Which Outpost tire should you choose?

Hakkapeliitta R5The latest generation of our flagship winter tire is headed your way this fall, and it’s one of the greatest non-studded tires ever made. We’re pleased to introduce you to the Nokian Tyres Hakkapeliitta R5, R5 SUV and R5 EV.

Meet our most energy-efficient winter tire ever

Outpost AT
Read why one adventurer, a California-based journalist with Adventure Journal, thinks the Outpost is the ultimate all terrain tire.

Learn how the Outpost excels on all terrains

Nokian Tyres Outpost
Meet our new All-Terrain tires that come with a pledge.

read about the NOKIAN TYRES Outpost

read more nokian tyres blogs - topics to help improve your tire knowledge & promote driving safety